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MEET CREW CUTTERS: The 15 Creative Minds Behind the Winning Team of The Cut Reality

15 Individuals. Different Expertise. One Creative Journey.



Behind CREW CUTTERS is a collective of entrepreneurs, designers, and specialists from Thailand’s gem and jewelry industry. Each brings unique expertise, experiences, and a creative vision of their own, united by a shared commitment to bringing their talents together and creating remarkable works throughout The Cut Reality competition.



Be'Shine invites you to meet all 15 members of CREW CUTTERS, discover their stories, explore their brands, and support their creative journeys.


Team Leader



Supawat Techavorabot (IK)

Mahaesak Gems

IG: mahaesakgems

Head of Creative Director



Thanawat Panachaweng (ARM)

CHARITES GEMS

IG: charites.gems



Fine Jewelry Consultant



Jitapa Auramornrat (JI)

Siamwell

IG: siamwell

Gemstone & Faceting Specialist



Akechai Sankumgon (Ake)

FINE CO.,LTD.

IG: finecoltd


Craftsmanship



Eakkrai Puangmanee (Boat)

SEWN handcraft studio

IG: sewnhandicraft

Craftsmanship



Ponk Pornsmithikul (Ponk)

PONK SMITHI

IG: ponksmithi



Gemologist



Pawaranan Sinlapawanich (Mae)

MORAKOT GALLERY

IG: morakotgallery_official

Branding & marketing



Chutima Pichitronnachaikun (Oom)

Be'Shine

IG: beshine.natural



Storytelling Designer



Areeya Chaiwan (Praew)

MINELLA JEWELRY

IG: minella.jewelry

Lab Diamond Specialist



WORAPONG JUNPREUK (Boat)

LUVIA LAB DIAMONDS

IG: luvia.labdiamonds



Presentation Designer



Natsudsama Pongkemmanun (Mind)

ORITHAI

IG: orithai.th

Presentation Designer



Pattaranida Chaleowpanya (Nipoon)

ORITHAI

IG: orithai.th



Fashion Creative



Titikorn Yaikam (Pingpong)

PIMRAPHA

IG: pimrapha.th

Fashion Creative



Raphatrada Suebsoh (Mook)

PIMRAPHA

IG: pimrapha.th



Presentation Designer



Rachaya Kraisuthi (Tan)

New Generation Talent


Although all 15 members come from different backgrounds and areas of expertise, throughout THE CUT REALITY, we learned to bring our individual strengths together to create something new.


From the very first day, when we had no idea how far this journey would take us, to the moment CREW CUTTERS was announced as the winning team, what we gained along the way went far beyond jewelry creations. We also gained friendships, invaluable experiences, and knowledge shared with one another.


Discover where our journey began

INSIDE THE CUT EP.00 - BEFORE THE FIRST CUT →

Explore the story behind our victory

INSIDE THE CUT EP.10 - SILLAGE: THE RIPPLE OF MOMENTUM → https://www.beshinenatural.com/post/inside-the-cut-ep10-crew-cutters-sillage


Because the story of CREW CUTTERS is not just about reaching the destination, but about the meaning found in every step of the journey.

— Be'Shine

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